Speaking of the people who click on it… Pro and Con: Now that you know what steps are required to start blogging on LinkedIn, hopefully its inspired you to get your next article out there for the whole world to read.
Does your potential audience consist of colleagues or prospective clients? It also makes it an interactive opportunity that encourages participation. Perhaps you agree with it — or disagree.
While I agree that sharing personal experiences can strengthen a post, I think better advice is to write something that helps people in some way.
But when you post an article on LinkedIn about, say, productivity, that article is being weighed against every OTHER article about productivity.
Publishing your blog is real easy Simply go to the home page of your account, hover over the pencil icon I showed you earlier. No one will ever read your first draft. Most people will skim through your article, so this is a great way to provide quick rich content. It was an interesting idea that actually landed her a job after someone saw her blog post resume, read her LinkedIn profile, and contacted her.
The program will roll out over the next few months. Writing quality content on LinkedIn Pulse will both strengthen your brand and add more dimension to your profile. The key is to be consistent about what you share and what you write about so people know what to expect. It is displayed on the Posts section of your profile.
Members not in your network can now follow you from your long-form post to receive updates when you publish next. I have three words of advice: The last thing you want is for people to roll their eyes when they see the subject you chose or approach you took.
You can also add hashtags to your post before you publish it, which will make it easier for LinkedIn users searching for articles on specific topics to find yours: Just Start Writing In my experience, writing a first draft is by far the hardest part of the process.Walk through how to post an article on LinkedIn's publishing platform.
Explore the major components that make up an article: cover image, headline, body text, images, and videos. Learn about the best practices for writing an article on LinkedIn and then go through the steps of writing one. Tom Geller has worked in communications for over 20 years, focusing mainly on business and technology.
Tom's roles have included time as a writer, editor, journalist, videographer, presenter. Jul 26, · I joined LinkedIn in the very early days, but then went years without getting a single piece of business from the social network. Fortunately, this changed when I started publishing articles, and.
How to Write an Awesome Post on LinkedIn Leverage LinkedIn publisher to share stories on topics you know, make people smarter and form a.
Check the analytics: LinkedIn gives you great analytics to show you the success of your articles. This gives you a great opportunity to pay attention to which types of articles are getting the most views, comments, and social shares.
If even a fraction of LinkedIn's million-plus users publish articles, that will result in a lot of content fighting for attention. And LinkedIn's algorithm creates a natural meritocracy- .Download